Unpacking Debt Tolerance & CPG Profitability with Sarah Delevan

Sarah Delevan is a Financial Consultant with over 15 years of experience in building and supporting sustainable and regional food systems. As the founder of The Good Food CFO, she works with purpose-driven food businesses—from farmers, ranchers, fishers, and producers— to help them achieve profitability by design. Sarah's career has spanned nearly every corner of the good food movement. From teaching kids to cook with seasonal ingredients, volunteering with No Kid Hungry and at farmers’ markets, to launching a pop-up grocery and managing food sourcing for a major LA-based catering company, her hands-on experience informs her values-driven financial approach. She is also the host of The Good Food CFO Podcast.

Inside this Episode:

  • Why founders feel the pressure to raise money.

  • How to determine your unique tolerance for debt.

  • Sarah’s new financial software - join the waitlist

  • How to approach pricing with profitability in mind

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